Our Story

Sexxi Doggi started with a very simple thought: Why is dog care either boring… or weirdly overcomplicated?

If you’re a dog parent, you know the struggle. You want products that are safe, gentle, and actually work—but also don’t smell like a vet clinic or look like they belong in a pharmacy aisle. And somehow, most options make you choose:
either fun branding with questionable formulas, or safe products that feel painfully dull.

We didn’t love that choice.

So we decided to build something better.
Something that treats dogs like the main characters they are—and dog parents like people who care, but don’t want a science lecture every time they bathe their pup.

We spent months learning, testing, unlearning, and learning again. Talking to vets, formulators, groomers, and real dog parents. Listening to what actually matters: gentle care, honest ingredients, real results—and a little joy sprinkled in.

Because dog care shouldn’t feel intimidating.
And it definitely shouldn’t feel boring.

Sexxi Doggi was born with one clear belief: every dog deserves everyday care that feels good, works well, and looks damn stylish while doing it. No nasties. No unnecessary drama. Just thoughtfully made products that fit into real dog life—muddy paws, couch cuddles, zoomies and all.

Today, seeing dogs out there smelling amazing, looking great, and living their best lives because of something we created?
Yeah, that part still feels pretty unreal.

Sexxi Doggi isn’t just a brand to us.
It’s our way of celebrating dogs for who they are—messy, lovable, extra—and making care feel like a vibe, not a chore.

Sexxi Doggi is a consumer brand owned and operated by Gem & Pie, an Indian registered business.